How to Buy a Vending Machine: The Ultimate Guide

Turning your vending business idea into a reality starts with a single, crucial step. You need to figure out exactly how do I buy a vending machine that sets me up for success. This decision involves much more than just picking a machine that looks good; it’s about finding the right tool for the job. You need to consider the types of products you’ll sell, the features that will make your life easier, and the technology that will maximize your sales. This guide breaks down the entire process into a clear, actionable plan, covering everything from machine selection and location scouting to legal setup and inventory management.

Key Takeaways

• Prioritize Smart Features for Long-Term Profit: The initial cost of a machine is only part of the story. Investing in a smart machine with remote inventory monitoring and integrated cashless payments pays off by saving you fuel, preventing stockouts, and providing the sales data you need to make smarter decisions.
• Secure a Prime Location and Your Legal Structure First: A great machine in a bad location won't make money. Focus your energy on finding high-traffic spots with captive audiences and get a written placement agreement. Before you do, form an LLC and get liability insurance to protect your personal assets from business risks.
• Maximize Earnings with Active Management: A vending machine is not a passive investment. Consistently use sales data to tailor your product mix to each location, perform regular maintenance to prevent downtime, and keep your machine clean to encourage repeat customers.

What Type of Vending Machine Should You Buy?

Choosing your first or next vending machine is a huge step. The market is filled with options, from refurbished classics to high-tech smart coolers, and the right choice depends entirely on your business goals, budget, and the products you plan to sell. Think of this as finding the perfect employee—one who works 24/7, never calls in sick, and perfectly represents your brand. To find that perfect fit, you need to weigh the benefits of modern technology against the upfront cost of traditional machines and pinpoint the features that will make your operation run smoothly. Let's break down the key factors to consider so you can invest in a machine that sets you up for success from day one.

Smart vs. Traditional Machines

Your first big decision is whether to buy a new smart machine or a used traditional one. Used machines have a lower price tag, which can be tempting, but that initial savings can quickly disappear. They often come with significant wear and tear, no warranty, and the risk of surprise repair costs. New smart machines, on the other hand, are a long-term investment in your business. They come with warranties and are equipped with modern features like remote inventory monitoring and cashless payment systems right out of the box. This technology not only provides a better customer experience but also saves you countless hours of manual work.

Key Vending Machine Categories

The type of products you want to sell will determine the kind of machine you need. You can’t sell ice cream from a machine designed for chips. The main categories include snack machines, beverage machines with refrigerated slots for cans and bottles, and combo machines that offer both. For more specialized offerings, you might look into smart coolers for fresh food like salads and sandwiches or even smart freezers for items like frozen meals or ice cream. Thinking about your product mix first is one of the most important steps in building a successful vending business plan. It ensures you buy equipment that perfectly matches your vision.

Essential Features to Look For

Once you know what you want to sell, it’s time to think about features. Today’s customers expect convenience, which makes cashless payment systems non-negotiable. But the most valuable features are often the ones that make your job as an operator easier. Look for machines with remote inventory monitoring, which allows you to see sales and stock levels from your phone, so you only visit a machine when it actually needs to be restocked. An intuitive operator app can save you time, fuel, and headaches. Features like a simple "Tap, Grab & Go" experience also reduce friction for customers, encouraging more sales.

Comparing Payment Systems and Tech

Nearly any vending machine can be upgraded to accept credit cards. It's usually easy to add card readers to older machines, as they can plug into the existing hardware that handles coins and bills. While this is a workable solution, it’s often a clunky workaround. Integrated payment systems built into modern smart machines are far more reliable and secure. They process transactions faster and provide you with detailed sales data that you can’t get from a simple add-on reader. This data is incredibly valuable for understanding customer preferences and optimizing your product selection over time.

Analyzing Energy and Operating Costs

The sticker price is only one part of a machine's total cost. To understand the real cost of ownership, you need to consider ongoing expenses. Older, refurbished machines are often less energy-efficient, leading to higher electricity bills over time. You also have to factor in the potential for unexpected maintenance and repair costs, which can eat into your profits. A new machine might cost more upfront, but it comes with a warranty for peace of mind and is built with modern, energy-efficient components that keep operating costs low, giving you a clearer path to profitability.

Calculate the True Cost of Ownership

Buying a vending machine is more than just the sticker price. To make a smart investment, you need to understand the total cost involved, from the initial purchase to ongoing operational expenses. Thinking about the true cost of ownership helps you budget accurately and set your business up for long-term profitability. It’s about looking at the big picture to ensure there are no surprises down the road. Let's break down what you need to consider.

New vs. Used Machine Pricing

One of the first decisions you'll face is whether to buy a new or used machine. A used machine might seem like a bargain upfront, but it can come with hidden issues. Think of it like buying a used car—the lower price might be tempting, but you could inherit someone else's problems. Used machines often have wear and tear, lack modern features, and can lead to unexpected repair bills that quickly eat into your initial savings.

On the other hand, new machines offer reliability and peace of mind. They come with warranties and modern features like remote monitoring and cashless payment systems, which customers now expect. While the initial investment is higher, a new machine is a dependable asset that’s ready to start earning from day one. As you start your vending machine business, a new machine’s reliability can be a major advantage.

Uncovering Hidden Costs and Expenses

The price tag on the machine is just the start. You also need to budget for several other expenses to get your machine up and running. These can include sales tax, shipping and delivery fees, and the cost of your initial inventory. Stocking a machine for the first time can cost a few hundred dollars, depending on the products you choose.

If you're leaning toward a used machine, be extra cautious. Used machines can have hidden problems that aren't obvious during a quick inspection. Always find out how much the same model costs brand new. If the savings on the used machine are minimal, it’s almost always a better decision to buy new. The warranty and assurance that you have a reliable, working machine are well worth the difference in price.

Exploring Your Financing Options

A new smart vending machine is a significant investment, but you don't necessarily have to pay for it all at once. There are several ways to fund your purchase that can make it much more manageable. Many entrepreneurs look into traditional business loans from a bank or credit union, which can offer competitive interest rates if you have a solid business plan and good credit.

Another great path is supplier financing. Many manufacturers and dealers, including us at Genius Vend, offer financing plans designed specifically for their machines. This can simplify the process since you’re working directly with the company you’re buying from. You can also explore other options like equipment loans or even seller financing if you're buying from another operator. The key is to find a plan that fits your budget and helps you get started without draining your capital.

What Insurance Do You Need?

Protecting your new asset and your business is crucial. You'll need general liability insurance to cover any potential property damage or injuries related to your machine. Imagine your machine leaks and damages the floor of the business where it's located—liability insurance would cover those costs. This is a non-negotiable for securing a placement agreement with most locations.

You should also consider how you structure your business. While you don't have to form an LLC (Limited Liability Company), it's highly recommended. An LLC separates your personal assets from your business liabilities. This means if your business faces a lawsuit or debt, your personal property, like your home or car, is protected. It’s a straightforward way to choose your business structure and add a layer of security as you grow your vending business.

How to Project Your Return on Investment

Once you understand the costs, it's time for the exciting part: projecting your potential profit. Your return on investment (ROI) depends almost entirely on one thing: location. A state-of-the-art machine in a deserted location won't make money. The single biggest factor for success in the vending business is placing your machine in a high-traffic spot with eager customers.

To estimate your ROI, you'll need to project your monthly sales and subtract your monthly costs (inventory, location fees, etc.) to find your net profit. Then, divide your monthly profit by your total initial investment. Smart machines make this much easier by providing real-time sales data, so you can see which products are selling and adjust your inventory to maximize profits. This data-driven approach helps you make smarter decisions and see a return on your investment faster.

Where to Buy Your Vending Machine

Once you know what type of machine you need, the next big question is where to find it. The right supplier can set you up for success with a reliable machine and solid support, while the wrong one can leave you with a metal box of problems. Your main options are buying directly from a manufacturer, working with a dealer, or searching online marketplaces for a used machine. Each path has its pros and cons, and the best choice depends on your budget, risk tolerance, and how much support you’ll need after the sale.

Going directly to the source often provides the most peace of mind, especially for your first machine. You get a brand-new piece of equipment with the latest technology and a full warranty. On the other hand, you might find a great deal on a used machine online, but it comes with more risk. Let’s walk through the most common places to buy a vending machine so you can make a confident decision.

Buying from Manufacturers and Dealers

Going straight to the source by buying directly from a manufacturer is one of the smartest moves you can make. This approach ensures you get a brand-new machine with the most current technology, like the "Tap, Grab & Go" system found in Genius Vend smart coolers. You’ll also get a full manufacturer's warranty and direct access to their support team, which is invaluable when you're just starting out.

Another excellent option is to work with an authorized dealer or a specialty retailer. These businesses often sell both new and used machines and can provide their own warranties and service plans. A good dealer acts as your partner, helping you choose the right machine for your needs and offering support long after the purchase. They have a reputation to protect, so they’re invested in selling you quality equipment that works.

Navigating Online Marketplaces

If you’re looking for a deal, online marketplaces like eBay, Facebook Marketplace, and Craigslist can seem tempting. You can often find used machines at a fraction of the cost of a new one. This can be a good way to get started on a tight budget, but you need to proceed with caution. The quality and condition of machines on these platforms can vary wildly, and most sales are "as-is," with no warranty or support.

When browsing these sites, be prepared to do your homework. Ask the seller for detailed photos, videos of the machine in operation, and any maintenance records they have. If possible, inspect the machine in person before you commit to buying. While you can find hidden gems, you can also find machines with hidden problems that will cost you more in repairs than you saved on the initial purchase.

How to Vet Sellers and Their Support

Whether you’re buying new or used, it’s crucial to research the seller to make sure they’re reputable. A quick online search for reviews or complaints can tell you a lot about a company’s track record. For private sellers on marketplaces, this is harder, but you can look at their seller ratings and history if the platform offers it. Don’t be afraid to ask for references from other customers, especially if you’re making a large purchase.

Beyond the initial sale, find out what kind of support you can expect. Ask specific questions: Is there a warranty? What does it cover? Who do I call if the machine breaks down? Do you offer technical support over the phone? A reliable seller will have clear answers and a defined process for helping their customers. This step helps you avoid potential scams and ensures you’re investing in a quality machine from a trustworthy source.

Understanding Your Warranty

A warranty is your safety net. It’s a promise from the seller that they will repair or replace the machine if something goes wrong within a certain period. For a new machine, you should expect a comprehensive warranty that covers parts for at least one to two years. Some manufacturers even offer extended warranties on major components, like a five-year warranty on the refrigeration unit, which can save you from a very expensive repair down the road.

Before you buy, read the warranty documents carefully. Understand exactly what is covered, for how long, and what might void the coverage. For used or refurbished machines, a warranty is less common but incredibly valuable if you can get one. Even a 30- or 90-day guarantee can give you enough time to discover any immediate issues. Always get the warranty details in writing so there are no misunderstandings later.

Common Purchase Mistakes to Avoid

Learning from the mistakes of others is a lot cheaper than making them yourself. One of the biggest pitfalls is buying a used machine from an online marketplace without seeing it in person. Photos can be deceiving, and what looks like a great deal could be a machine with serious internal problems. Another common error is forgetting to factor in shipping and delivery costs, which can add hundreds of dollars to the final price.

Always compare the price of a used machine to a new one. A heavily discounted used machine might seem like a steal, but if it’s an older model that lacks modern payment systems or is prone to breaking down, it’s not a good investment. As you can see in forums like Reddit's r/vending community, buying a cheap machine without a plan for support can quickly turn into a costly headache.

Must-Have Smart Vending Features

When you’re investing in a vending machine, you’re not just buying a box that dispenses snacks. You’re buying a business tool. The features you choose will directly impact how much time you spend managing your route and, more importantly, how much money you make. While traditional machines might seem cheaper upfront, they lack the technology that makes a modern vending business thrive. Smart features aren't just nice-to-haves; they are essential for maximizing your profits and minimizing your headaches. Let's walk through the absolute must-haves for any machine you consider.

Remote Monitoring and Management

Imagine knowing exactly what’s selling in all of your machines without ever leaving your couch. That’s the power of remote monitoring. This technology allows you to track sales, inventory levels, and machine status in real-time from your phone or computer. It means no more wasted trips to a machine just to find out it’s fully stocked. Instead, you can plan your restocking routes with incredible efficiency, only visiting the machines that actually need service. As experts note, new machines with modern features like remote monitoring and cashless payments are setting the standard for a reason—they make it so much easier to manage and scale your business effectively.

Automated Inventory Tracking

Going hand-in-hand with remote monitoring is automated inventory tracking. This feature is what feeds you the data you need to make smart decisions. It tells you that the spicy chips are flying off the shelf at one location while the granola bars aren't moving at another. With this information, you can tailor your product selection to each location’s specific tastes, ensuring you’re always stocked with the items people want to buy. This prevents stockouts of popular products, which keeps your customers happy and your sales consistent. It’s one of the most critical features for modern vending machines because it turns guesswork into a data-driven strategy.

Flexible Payment Processing

We live in a world where most people don’t carry cash. If your vending machine only accepts coins and bills, you’re missing out on a huge number of sales. A machine must have a reliable credit card reader that also accepts mobile payments like Apple Pay and Google Pay. While some older machines can be retrofitted, it’s often easier and more reliable to buy a machine with this technology already built-in. As many operators will tell you, adding card readers is a must, as the majority of transactions are now cashless. This isn’t just about convenience; it’s about meeting your customers where they are and making it as easy as possible for them to buy from you.

Built-in Security Features

A vending machine is an asset you need to protect. Modern machines come with built-in security features that go beyond a simple lock and key. For starters, having a credit card reader is a security feature in itself, as it reduces the amount of cash stored in the machine, making it a less attractive target for theft. Look for machines built with durable materials, secure locking mechanisms, and tamper alerts that can notify you if something is wrong. Protecting your inventory and your cash flow is crucial, and a secure machine gives you peace of mind, especially if it’s in a location with 24/7 public access.

Reliable Temperature Control

If you plan on selling drinks, fresh food, or frozen treats, reliable temperature control is non-negotiable. A faulty refrigeration or freezer unit can lead to spoiled products, lost revenue, and unhappy customers. Look for machines with high-quality, energy-efficient cooling systems. It’s also a great idea to check the warranty. As some experts point out, new machines often come with warranties on essential parts like the refrigeration unit. This means if something breaks, the company will handle the repairs, saving you from a costly and stressful situation while ensuring your products are always kept safe and at the perfect temperature for your customers.

Find and Secure Profitable Locations

You can have the smartest, most well-stocked vending machine on the planet, but it won’t earn a dime if no one is around to use it. Finding a profitable location is the single most important step in building a successful vending business. A great spot can turn an average machine into a cash cow, while a poor one will just gather dust. This process is part art, part science—it involves identifying places with the right kind of foot traffic, evaluating the physical site, and negotiating a solid agreement that benefits both you and the location owner. Let’s walk through how to find and lock down those money-making spots.

How to Analyze High-Traffic Areas

Focus on the quality of foot traffic, not just the quantity. A busy sidewalk might seem ideal, but a corporate office break room with 200 employees offers a captive audience looking for snacks and drinks all day. Think about places where people spend extended periods. Ideal locations include apartment complexes, manufacturing plants, hospitals, college dorms, and large offices. The key is to match your product offerings to the audience. For example, a gym is a perfect spot for protein shakes and healthy snacks. As one vending machine demographics study puts it, "Finding a good location is the most important thing. Even if you have many machines, they won't make money if they are in bad spots."

Your Site Evaluation Checklist

Once you’ve identified a promising location, it’s time for a site visit. Go in with a clear checklist to make sure it’s a good fit. First, measure the physical space. Is there enough room for the machine and for customers to comfortably use it? Don't forget to measure doorways and hallways to ensure you can get it inside. Next, assess visibility. The machine should be in a well-lit, easily seen area, not tucked away in a dark corner. Take note of any competition, like other vending machines or a nearby convenience store. Finally, consider the location’s hours and security. A 24/7 location might be great, but only if it’s safe for both your machine and your customers.

Negotiating Placement Agreements

With a great spot picked out, you need to secure it with a placement agreement. You can find locations by cold-calling businesses, networking, or purchasing a machine that’s already on-site. When you pitch a location owner, focus on the benefits you provide. With a Genius Vend machine, you can highlight the modern "Tap, Grab & Go" experience, reliable service, and the ability to offer fresh food options. Most agreements involve paying the location a commission, typically 5-20% of gross sales. Be prepared to negotiate this rate. Always get the agreement in writing to protect both parties and clarify expectations from the start. A clear, professional approach builds trust and sets the stage for a long-term partnership.

Confirming Space and Power Needs

Before you sign the contract, do one last technical check. Confirm the exact dimensions of the space where the machine will go and ensure it won’t obstruct any fire exits or walkways. The most critical technical detail is the power supply. Luckily, most modern vending machines, including Genius Vend’s entire lineup, work with a standard 110-volt outlet. You still need to verify that a dedicated, three-prong outlet is available and easily accessible where you plan to place the machine. Don’t just assume one is there. This simple confirmation can save you from major headaches and extra electrical work on installation day. It’s a small step that ensures a smooth setup.

Key Contract Terms to Understand

Your placement agreement is a legally binding document, so read it carefully. Pay close attention to a few key terms. The term length specifies how long the contract lasts, while the renewal clause explains what happens when it ends. An exclusivity clause is a huge plus, as it prevents the location from adding a competitor’s machine. The contract should clearly state the commission rate and when payments are due. It should also outline who is responsible for what, including stocking, maintenance, and handling refunds. Finally, look for the termination clause, which details how you or the location owner can end the agreement if things don’t work out.

Set Up Your Machine for Success

Once your vending machine is delivered, the real work—and the real fun—begins. Buying the machine is a huge step, but its long-term profitability hinges on how you set it up and manage it from day one. Think of your machine as a tiny, automated storefront. Just like any retail business, it needs smart product selection, regular upkeep, and a little bit of marketing to thrive. A thoughtful setup process not only creates a better experience for your customers but also makes your life as an operator much easier and more profitable.

Getting these details right from the start establishes a strong foundation for your vending route. We’ll walk through the five key areas to focus on: stocking your machine with the right products, creating a maintenance plan to prevent downtime, enabling modern payment methods, marketing your new machine to attract customers, and establishing a cleaning routine that builds trust. Tackling these steps methodically will help you avoid common pitfalls and get your new business venture earning money faster. With smart machines, many of these tasks are simpler than ever, thanks to features like remote inventory tracking and sales data analysis.

Best Practices for Managing Inventory

Your product selection can make or break a location. The key is to match your inventory to the tastes of the people who will be using the machine. An office full of health-conscious professionals will want different options than a factory floor or a college dorm. Start by offering a variety of popular snacks and drinks, but pay close attention to what sells. Smart vending machines give you a huge advantage here, providing real-time sales data so you can see which items are flying off the shelves and which are gathering dust. Use this information to refine your product mix, testing new items and eliminating the slow movers to maximize your revenue per machine.

Plan Your Maintenance Schedule

Nothing kills profits faster than a machine that’s out of order. Proactive maintenance is essential to keep your machine running smoothly and your customers happy. Before you even launch, familiarize yourself with your machine’s basic operations and review the warranty and technical support options. Create a simple maintenance checklist to run through every time you service the machine. This should include checking the cooling or heating systems, testing the payment readers, and ensuring all parts are functioning correctly. Regular upkeep prevents minor issues from turning into costly repairs and ensures your machine is always ready to make a sale.

Set Up Your Payment Processing

We live in a world where fewer and fewer people carry cash. If your machine only accepts coins and bills, you’re leaving money on the table. Equipping your machine with a modern payment system that accepts credit cards, debit cards, and mobile payments like Apple Pay is non-negotiable. This convenience not only broadens your customer base but also encourages larger purchases. Most modern machines come with these systems built-in, offering a seamless "tap and go" experience. Making it easy for people to pay how they want is one of the simplest ways to increase your sales.

How to Market Your New Machine

Don't just place your machine and hope people find it. A little marketing goes a long way. Start with the basics: make sure your machine is visually appealing, with bright, clean branding and clear signage that displays your products and prices. If your machine is in a private business, ask management to send out an email or post a message in the company chat announcing the new arrival. For public locations, you can use social media to let people know you’re there. A well-placed sticker with your business name and contact information also adds a professional touch and makes it easy for the location manager to reach you if needed.

Create a Regular Cleaning Routine

A clean machine signals a trustworthy and professional operation. No one wants to buy food from a machine with dusty shelves, smudged glass, or sticky spills. A positive customer experience is crucial for encouraging repeat business, and cleanliness is a huge part of that. Make cleaning a non-negotiable part of every service visit. Wipe down the exterior, clean the selection window inside and out, and tidy up the products to make them look appealing. This simple habit takes only a few minutes but has a major impact on how customers perceive your business and the quality of your products.

Handle the Legal and Business Details

Once you’ve picked your machine, it’s time to handle the administrative side of your new venture. Taking care of the legal and business details upfront is one of the smartest things you can do. It protects you, your investment, and your customers, and it sets a professional foundation for your business to grow. Think of it as building the sturdy framework that will support your success for years to come. It might seem like a lot of paperwork, but tackling these steps methodically will give you peace of mind and keep your operation running smoothly.

Get the Right Permits and Licenses

Before you place your first machine, you need to make sure you’re operating legally. Every city and state has different rules, so your first step is to research what’s required in your specific area. You’ll likely need to obtain the necessary business licenses or permits to operate. A quick call or visit to your local city or county clerk’s office is usually the best way to get a clear checklist of what you need. Getting this done right away prevents potential fines and headaches down the road, ensuring your business starts on the right foot.

Secure Your Insurance Coverage

Insurance is non-negotiable. It’s the safety net that protects your business from unexpected events. You’ll want to get general liability insurance to cover potential claims related to accidents, injuries, or property damage associated with your machines. For example, if a machine malfunctions or someone claims a product made them sick, your insurance can cover the legal and medical costs. This coverage not only protects your personal assets but also shows location owners that you’re a professional and responsible business partner. Don’t skip this step—it’s a fundamental part of managing your risk.

Meet Health Department Regulations

If you're selling any food or beverages, you absolutely must comply with local health codes. These rules are in place to ensure the products you sell are safe for consumption. Start by contacting your local health department to understand their specific requirements for vending machines. They’ll have guidelines on food storage temperatures, machine cleanliness, and product handling. This is especially important for smart coolers and freezers that stock perishable items. Following these health department regulations is crucial for protecting your customers and your business’s reputation.

Choose Your Business Structure

How you structure your business legally has a big impact on your taxes and personal liability. You’ll need to decide if you want to operate as a sole proprietorship, LLC, or corporation. A sole proprietorship is the simplest, but it doesn't separate your personal assets from your business assets. An LLC (Limited Liability Company) is a popular choice for small businesses because it provides a layer of protection for your personal assets. A corporation offers the most protection but is more complex to set up and maintain. It’s a good idea to chat with a legal or financial advisor to figure out which structure makes the most sense for you.

Understand Your Tax Obligations

Finally, let's talk about taxes. As a business owner, you are responsible for understanding and managing your tax obligations. The most common one for vending operators is sales tax, which you’ll need to collect on the products you sell and remit to the state. You’ll also need to pay income tax on your profits. Keeping detailed records of your sales and expenses from day one is essential for accurate tax filing. Using a smart vending management system, like the one from Genius Vend, can make tracking sales incredibly simple. Staying on top of your tax obligations is a key part of running a legitimate and profitable business.

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Frequently Asked Questions

What's the single most important factor for success in the vending business? Hands down, it's your location. You could have the best machine in the world, but if it's in a place with no foot traffic, it won't make any money. Focus your energy on finding a spot with a captive audience, like a busy office breakroom or an apartment complex, before you even worry about the machine itself. A great location is the foundation of a profitable vending route.

Is it really worth paying more for a new smart machine instead of a cheaper used one? Think of it as a long-term investment in your business's health. A used machine might save you money today, but it can cost you more down the road in surprise repairs, lost sales from downtime, and the headache of not having modern features. A new smart machine gives you a reliable tool with a warranty, remote monitoring, and cashless payments right from the start, which makes running your business so much easier and more profitable over time.

How much does it actually cost to get started with one machine? The total cost varies, but you should plan for more than just the price of the machine. You'll need to budget for the initial inventory to stock it, which can be a few hundred dollars. You'll also have costs for business licenses, insurance, and potentially shipping. A smart approach is to calculate the machine's price and then add another 15-20% to cover all these other essential startup expenses.

What's the most common mistake you see new operators make? A frequent misstep is focusing only on buying the machine and underestimating everything else. New operators sometimes forget that finding a good location, getting the right insurance, and setting up the business legally are just as important. The machine is just the tool; the real work is building the business structure around it to ensure it can be successful and protected.

How do I figure out what snacks and drinks to sell? The best way is to let your customers tell you what they want through data. Start with a classic mix of popular, well-known brands to get a baseline. After a few weeks, use your smart machine's sales reports to see what's selling quickly and what's not moving. You can then swap out the slow sellers for new items and tailor the product mix perfectly to that specific location's preferences.